About Us

abdi ltd was set up in 2006 by Jane Massy and Jeremy Harrison to promote excellence in UK organisations of every sector in measuring the impact of learning and development.

abdi works with clients to build their capability and systems to this end.

Jane massy

CEO Jane Massy is the UK's most experienced ROI practitioner. She has been working as an evaluator in the domain of learning and development since 1993.

She has extensive experience in

  • Consulting on change management for international businesses in many sectors.
  • Evaluating research into workplace learning and labour market interventions for national governments, the EU and NSF funded programmes.

In 2004, Jane Massy's consultancy became the sole UK partner of the ROI Institute. Since then the consultancy has used the ROI methodology in client contracts and taught the methodology to others through in-house and open-booking workshops.

Jeremy Harrison

Jeremy Harrison, a specialist in evaluation, spent some twenty years as a consultant to the European Commission working on both policy and programmes in Brussels. His current focus is

  • Applying the ROI methodology to evaluating UK and European funding programmes.
  • Helping the European Commission and its partner governments review the use of outcomes evaluation in funding programmes

abdi practices what it preaches. The aims of workshops and consultancy interventions are explicit. abdi evaluates the outcomes using the ROI methodology. Lessons learned are fed back into continuous improvements to the service and to the process of attaining ROI certification.

The ROI Institute is a global network of organisations engaged in research, benchmarking and consultancy on the ROI methodology developed in the US by Jack Phillips.

Site content © ABDI LTD. 2008

ABDI Ltd. (+44) (0) 1223 360240 27 Fenner's Lawn, Cambridge CB1 2EH, UK